TFAM Commercial Components (What Customers Pay For)

TFAM Commercial Components (What Customers Pay For)

Purpose of This Lesson

To help you explain pricing clearly and calmly.

2.1 Core Pricing Components (Conceptual)

TFAM proposals usually include:

1. Software License
   • Usage of the TFAM platform
   • User access
   • Core modules
2. Implementation & Configuration
   • Asset structure setup
   • Process alignment
   • Initial system readiness
3. Data Preparation / Migration (If needed)
   • Asset data cleansing
   • Structuring
   • Validation
4. Tagging & Physical Enablement (Optional)
   • RFID / barcode (if included)
   • Asset identification
5. Support & Maintenance
   • System support
   • Updates
   • Stability assurance

2.2 How to Explain This Simply

Never say:

“This is the software cost, this is services, this is tags…”

Instead say:

“This covers system readiness, operational enablement, and long-term reliability.”

This shifts focus from line items to outcomes.